Cosmetic certifications have now become essential in an industry where there is substantial demand for ethically produced and high-quality products.
For your cosmetic business, these market dynamics require obtaining the right product certifications to stand out in the competitive cosmetics industry.
In this guide, we dive into 5 essential cosmetic certifications that can significantly impact your business in 2025.
1. Halal Certification
With Muslim population accounting to be the fastest growing consumer segment globally, the potential of halal certified cosmetics is massive.
Halal certification for cosmetics essentially ensures that your products are free from ingredients prohibited by Islamic law, such as alcohol and animal derivatives.
How can halal certification help you:
- Halal-certified products appeal to the global Muslim population, which is 1 in every 4 consumers globally (1.9 billion strong).
- Consumers trust halal-certified products because they are free from animal-derived ingredients, adhering to ethical consumerism standards.
- You can increase profitability by charging a premium as Muslim consumers are willing to pay up to 13% more for halal certified products.
Check Out: Halal Certification Process for Cosmetics & Personal Care!
2. Organic Certification
Consumers are now also increasingly seeking natural and organic alternatives to conventional cosmetic products.
Organic cosmetic product certification guarantees that your cosmetic formulations are free from harmful synthetic chemicals, pesticides, and genetically modified organisms (GMOs).
By choosing organic ingredients and obtaining certification, you can attract environmentally conscious consumers who prioritize clean and sustainable beauty.
How can organic certification help you:
- The demand for organic cosmetics is projected to increase by more than 7% annually, almost doubling its value over the next decade.
- Organic certification will demonstrate your brand’s commitment to sustainable and eco-friendly practices, which is also an effective marketing tactic.
- Organic products command higher prices, so you will better appeal to consumers willing to pay more for quality and sustainability.
Read More: How Halal and Ethical Consumerism Go Hand-in-Hand
3. GMP (Good Manufacturing Practice) Certification
Good Manufacturing Practice (GMP) certification is a quality assurance standard that ensures products are consistently produced and controlled according to quality standards.
It is performed by accredited certification bodies that conduct rigorous audits and inspections of manufacturing facilities to verify compliance with GMP guidelines.
These bodies evaluate various aspects of the production process, including hygiene, equipment maintenance, and employee training, to ensure that products are safe, effective, and of high quality.
How can GMP certification help you:
- GMP certification is recognized globally and guarantees your products are manufactured to the highest standards of quality and safety.
- This certification helps in complying with national and international regulations, reducing the risk of recalls or legal issues.
- Your GMP-certified products will be trusted more for reliability and safety, enhancing your brand’s reputation.
4. ISO 22716 Certification
Next, we have the ISO 22716, an international standard specifically for the cosmetics industry.
It essentially provides guidelines for the production, control, storage, and shipment of cosmetic products, focusing on quality and safety.
This cosmetic certification is known to signify your adherence to global best practices, facilitating smoother market entry and trade.
How can ISO 22716 certification help you:
- ISO 22716 is recognized worldwide, and can therefore facilitate international trade and expand your market reach.
- The cosmetic product certification emphasizes stringent safety measures, reducing the risk of contamination and ensuring product safety.
- Implementing ISO 22716 can streamline your operations, improve efficiency, and reduce waste, ultimately lowering costs.
5. Cruelty-Free Certification
Modern consumers are increasingly concerned about animal welfare, and cruelty-free certification indicates that your products and their ingredients are not tested on animals.
Do You Know: Cruelty free cosmetics alone are projected to increase more than USD 3 billion in value by 2029!
The cruelty free certification for cosmetics is currently largely symbolized by the Leaping Bunny, which is an internationally recognized logo representing products that meet strict cruelty-free standards.
How can cruelty-free certification help you:
- Cruelty-free cosmetic certification will attract ethically conscious consumers who oppose animal testing to your brand.
- Being cruelty-free enhances your brand’s image, portraying it as compassionate and socially responsible.
- Some regions, such as the European Union, have strict regulations against animal testing, making cruelty-free certification essential for market access.
Tip💡: If you’re already cruelty-free or halal certified, obtaining the other certification can be significantly easier. This is because being cruelty-free is a major requirement for both certifications.
Cosmetic Certification Benefits
Seeking cosmetic certification offers plenty of benefits in the form of business growth opportunities. Here are a few of them:
Benefit 1. Build Consumer Trust:
Certifications like Halal, Organic, GMP, ISO 22716, and Cruelty-Free build consumer confidence. They assure customers that your products meet high standards of quality, safety, and ethical practices, making them more likely to choose your brand.
Benefit 2. Get Bigger Market Access:
Certain certifications, such as Halal and Organic, open doors to specific markets and demographics. For instance, Halal certification allows you to cater to the global Muslim population, while Organic certification appeals to health-conscious consumers.
Benefit 3. Enjoy a Competitive Advantage:
Having multiple certifications gives you a competitive edge. It shows that your brand goes above and beyond to meet industry standards, making your products more attractive to retailers and consumers alike.
Benefit 4. Increase Sales and Profits:
Consumers are willing to pay more for certified products that they perceive as higher quality and ethically produced. This willingness can translate into increased sales and higher revenue for your business.
Download: Halal Certification Checklist!
Get a Free Consultation and Quote!
The cosmetic industry is projected to experience exponential growth driven by consumer demands for safer, more ethical, and environmentally friendly products.
By obtaining Halal, Organic, GMP, ISO 22716, and Cruelty-Free cosmetic certifications, you can not only meet these demands but also position your brand as a leader in the industry.
American Halal Foundation specializes in helping businesses navigate the halal certification process. Contact us today to get a free consultation and quotation to get halal-certified!
Frequently Asked Questions (FAQs)
Q1: What is the process for obtaining Halal certification for cosmetics?
A: The process involves submitting an application, undergoing an inspection of your manufacturing facilities, and ensuring that all ingredients and processes comply with halal standards.
Q2: How long does it take to get Organic certification?
A: The timeframe for Organic certification varies but generally takes 8 weeks. It involves thorough documentation, inspections, and adherence to organic farming and production standards.
Q3: Are GMP and ISO 22716 certifications similar?
A: While both GMP and ISO 22716 focus on quality and safety in manufacturing, ISO 22716 is specific to the cosmetics industry and provides more detailed guidelines tailored to cosmetic production.
Q4: Can a product be both Halal and Organic certified?
A: Yes, a product can be both Halal and Organic certified. These certifications complement each other, enhancing the product’s appeal to a broader consumer base.
Q5: How can cruelty-free certification impact my brand’s marketability?
A: Cruelty-free certification significantly boosts your brand’s marketability by appealing to ethically conscious consumers who prioritize animal welfare. It enhances your brand image and can lead to increased sales and customer loyalty.
Azmi is a dynamic content and client development professional at the American Halal Foundation, blending his passion for the halal lifestyle, history, and travel with sharp market insights. Known for his attention to detail and strategic approach, he crafts impactful content that drives engagement and strengthens AHF’s connection with global audiences.
