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Home·Featured Companies·Cascade Foods

Cascade Foods' Growth Through Halal Certification

How one of Oregon's oldest hazelnut processors gained a competitive edge with AHF's seamless halal certification process, enhancing brand value and customer satisfaction.

6–15×
Reported increase in business since certification
5 steps
From application to certification approval
0
Major obstacles - a straightforward journey with AHF
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Cascade Foods case study

About Cascade Foods

Cascade Foods is one of Oregon's oldest hazelnut processing plants. With a strong family-oriented ethos, the company has built a reputation for high-quality, locally sourced hazelnuts that resonate with its long-standing community roots.

Over the years, Cascade Foods has grown its customer base thanks in part to its commitment to understanding and respecting different cultural and religious requirements - which led them to pursue halal certification.

Cascade Foods

Why was the decision to get halal certified taken?

Cascade Foods initially sought halal certification to meet the increasing demand from customers who required halal-certified products. Their decision was also rooted in a genuine respect for the values and beliefs of the Muslim community.

By choosing to work with the American Halal Foundation, Cascade Foods aligned its production practices with globally recognized halal standards.

“
We live in an area where there are few Muslims, so Halal wasn't understood. AHF has been wonderful educating us about the Muslim world. They have been very insightful and kind.
Cascade Foods

What was the certification experience like?

A senior representative at Cascade Foods described working with AHF as a defining factor in the organization's seamless journey towards halal certification - highlighting AHF's supportive role in educating their team about halal principles and practices, and ensuring every step of the process was clear and manageable.

While many companies face hurdles in obtaining halal certification, Cascade Foods found the journey straightforward: comprehensive guidance and consistent communication from the AHF team addressed any uncertainty that arose.

“
I have had an incredible experience with AHF. I deeply appreciated the fact that they have been very kind, educating me and my staff on Halal.
Cascade Foods

4 major impacts of halal certification

01

Customer satisfaction & brand growth

A positive shift in customer perception - strengthening existing relationships and opening new avenues of growth in markets where halal products are highly sought after.

We have had many of our customers happy that we were Halal certified.

Cascade Foods
02

Competitive edge in the market

A distinct advantage in a competitive landscape - positioning Cascade Foods as a preferred supplier for businesses seeking high-quality, halal-certified hazelnuts.

We are able to provide a certification that sets us apart from many competitors.

Cascade Foods
03

ROI & sales growth

A tangible return on investment as more customers require halal compliance - expanding reach into new markets and directly impacting the bottom line.

It is starting to be requested more and more from every customer.

Cascade Foods
04

Positive customer feedback

Many customers have expressed gratitude towards Cascade Foods for being mindful of halal production - strengthening the company's reputation for quality and cultural sensitivity.

We have been thanked by several of our customers for being mindful of Halal production.

Cascade Foods

Key Takeaways

  • Halal certification opened new markets. Aligning hazelnut production with global halal standards let Cascade Foods serve customers that increasingly require compliance.
  • Certification became a competitive differentiator. The AHF mark positions Cascade Foods as a preferred supplier where competitors cannot certify.
  • The process respected cultural values as well as commercial ones. Customers thanked the company for being mindful of halal production, strengthening its reputation for quality.

Ready to follow their lead? Get in touch with an AHF expert via phone at +1 (630) 759-4981 or e-mail us at info@halalfoundation.org. Start your online application

What was the certification process?

1

Application

Completed the online application with details about the company, products and manufacturing processes.

Next Case Study

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How a natural-source ingredient supplier secured its key halal markets in Indonesia and Malaysia with AHF's seamless process.

Food & Supplement Ingredients1–5× ROI

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